Wednesday, 15 October 2014

Logo Design Commission ~ Sketchbook to Final Artwork

Recently I designed this cute crabby logo for the lovely Rachael from Foxglove & Gingersnap.

Rachael got in touch as she wanted a new look for her business page - sticking with the crab and foxglove images she wanted something that was still going to be immediately identifiable. This was her original logo:

I came up with a few ideas that were a little softer, featuring the handwritten font Rachael had asked for.
I always start with rough artwork in pencil, from here there's lots of room for tweaks and changes before settling on a final design.

We tried some variations in scale and font - and also gave the googly eyes a go - before settling on a final image. Once Rachael was happy I then redrew him in pen to create the finished outline.

By adding some colour and a few extra flowers the final logo was completed. It looks pretty snazzy on the Foxglove & Gingersnap page, don't you think?

If you'd like to commission your own logo or design work please get in touch ~