Yesterday I took myself off in the rain to take part in the Wonder Hill Market at Keston Lodge.
I did a fair at Wonder Hill when they were first started, in The Boogaloo on Archway Road. Since then I know they've moved to London Bridge and have been getting lots of press and promotion for their fairs - I had high hopes for this Sunday at Keston Lodge!
Firstly, the venue is lovely. A really nice bar with lots of great artwork on the walls and a good atmosphere. The upstairs space occupying the craft market is quite small with room for 7 tables (some of which were split to two sellers). On cloudy and overcast days like yesterday it was a bit dark and dingy but that was more than made up for by the interesting stall spaces. I was given a little corner with wall space which meant I was able to stick my work up and create a bright and interesting display. Other stalls were along banquette seating by the windows - great for extra space and extra wall and windowsill space too.
Of the 9 sellers taking part in the upstairs space 4 were jewellery stands, 3 textile goods and then another lady had a few cards and prints and some scented cushions (and then of course there was me). Not the most diverse market and some displays were much more professional than others. Downstairs was a vintage clothing stall and also retro sweet stall which I think lured a few people inside!
The problem yesterday, despite the fab venue and me being really happy with my display, was footfall. It was so quiet. Luckily Mummy Swift came for a visit with Little Ted (my favourite customer of the day as you can see in the photo, seriously I love this child so much it hurts!) - so I was entertained. Otherwise business was very, very slow. In fact I sold one card all day long and was tempted to pack up early. I would have been disheartened but every other stallholder was in the same boat.
I am sure the rain and Wimbledon played their part in the lack of customers but it just goes to show you never quite know what is going to happen on the day. Craft fairs, despite ticking all the boxes on paper, are only a success if people come along and spend money!!
How do you choose which fairs to attend? Are there any times of year you avoid fairs altogether?